Did you know that 82% of companies decided to invest in partnerships of all kinds in 2023? 
And at the same time, the cybersecurity industry grew by 20%.
So what should that tell us as proactive managed services owners? That’s a question I’ll be exploring as part of Sonic Wall’s ‘Cafe Biz’ event on 1 February. You can join us virtually at 2:30pm to hear from a panel of global thought leaders.
Channel Forecast 2024
SonicWall offers a strategic partnership to clients. Their experts look after cybersecurity so clients can focus on business growth.
The Cafe Biz Global Thought Leaders Channel Forecast 2024 is a way for SonicWall to bring together IT industry experts to discuss hot topics and share their advice with the audience.
So why strategic partnerships? Well, SonicWall says that due to restricted spending and economic uncertainty, there’s now a major transformation in how companies go to market:
- New customer buying journeys
- More integrated solutions
- Surging subscription programmes
- Consumption-based billing models
And all of these point to effective partnering is key to survival and success.
You can now listen to the webinar on demand
The webinar took place on Friday 1st February at 2:30pm GMT (9am EST). Click here to watch the recording on demand.
Stay Up-To-Date With Cybersecurity Partnerships at the Channel Forecast Webinar
What should you know about strategic partnerships, cybersecurity, and changing business practices? Want your MSP to be ahead of the curve in 2024?
Click here to watch the recording on-demand – where we discuss future trends and share actionable advice on thriving in the changing tech market in the new year.
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Richard Tubb is one of the best-known experts within the global IT Managed Service Provider (MSP) community. He launched and sold his own MSP business before creating a leading MSP media and consultancy practice. Richard helps IT business owner’s take back control by freeing up their time and building a business that can run without them. He’s the author of the book “The IT Business Owner’s Survival Guide” and writer of the award-winning blog www.tubblog.co.uk
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