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Bonusode: How Kaseya is Revolutionising Their Offers to Better Support MSP Partners

Bonusode: How Kaseya is Revolutionising Their Offers to Better Support MSP Partners image

Dermot McCann is the Executive Vice President and General Manager for Kaseya EMEA, having previously worked as General Manager for APAC in Australia. He also has extensive experience in the managed services space.

An Interview With Dermot McCann

The Partner First Pledge

Kaseya have recently introduced their Partner First Pledge, and Dermot says it’s something that’s really needed in the EMEA. “In the past, we’ve been more like service providers to our MSP customers, and we need to partner with them better.

“We’ve always had a customer-centric approach, but acquiring Datto helped us to develop more of a partner-centric mentality. We want it to drive business globally. That means giving partners more of what they need.

“For instance, we’re reintroducing monthly contracts. And providing consequential loss protection. We believe that we’ve launched a game-changing solution. There may be concerns of price gouging, but I can assure everyone that is not the case at all.”

Why Kaseya 365 is a Game Changer for Their MSP Clients

The Kaseya 365 has been developed to reflect the needs of the partners’ end customers. SMBs are growing rapidly and their needs have completely changed in the last two decades.

Dermot says: “Even a GP surgery or a fitness centre relies on technology. If they go offline they can’t operate. So their dependence on technology and their dependence therefore on MSPs is exponentially increased.

“But they don’t always appreciate the costs to the MSPs. So we saw an opportunity with 365 to offer RMM, antivirus, ransomware detection, managed SOC and endpoint backup for a single subscription. The MSP provides a secure solution to customers who perhaps didn’t previously prioritise security.”

How are @kasayacorp revolutionising their approach to better support their #MSP clients? Dermot McCann tells Richard Tubb what's new. Click to Share

How Dermot’s Experiences as an MSP Help on the Vendor Side

Dermot explains: “What I’ve learned through my career in and around the IT services space is that there’s one consistent piece: trust. People buy from people they like and people they trust.

“And that’s what we want to do at Kaseya – develop trust with our partners. I have an insight to what they really want, and I know that consistency is important. We need to work at building meaningful relationships with the MSPs.

“So to ensure that we do that effectively, we’ve had dozens of meetings with partners. We’re listening carefully, taking feedback and acting on it. That’s where the Partner First Pledge came from. We want to walk the walk and talk the talk.”

Why Kaseya are Focusing on Cybersecurity

MSPs will be aware that there’s a lot of regulatory change happening in Europe and cybersecurity is a big part of it. Kaseya 365 has been launched in part to ensure that cyber is not an optional extra in the industry.

“The evidence we’re seeing is that cyberattacks are increasing, and they’re increasing in the SMB sectors. The threat actors are aware that people will pay the fine once they’ve deployed ransomware.

“So the question for us is, how do you make every customer cyber-resilient? We’ve introduced our cyber insurance fast track, allowing MSPs to offer customers a significantly reduced cyber insurance premium if they have a certain number of our platforms in place. That really gives peace of mind to the SMBs.”

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RICHARD TUBB

Richard Tubb is one of the best-known experts within the global IT Managed Service Provider (MSP) community. He launched and sold his own MSP business before creating a leading MSP media and consultancy practice. Richard helps IT business owner’s take back control by freeing up their time and building a business that can run without them. He’s the author of the book “The IT Business Owner’s Survival Guide” and writer of the award-winning blog www.tubblog.co.uk

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