Tubbservatory Round-Up #33 – September 2024
Tubbservatory Round-Up – Tools and Resources for Your MSP
This month, we’re diving into Artificial Intelligence, Cybersecurity, must-read books, MSP Outsourcing, Mental Health, and Onboarding essentials.
Tubbservatory: The September 2024 Round-Up Video
Tubbservatory Round-Up #33: September – Week 1
#1 Ai-driven Lead Generation and Growth Strategies for MSPs From Shane Gibson
How can Artificial Intelligence help Managed Service Providers with lead generation and growth strategies?
Juan Fernandez and Shane Gibson recently ran a boot camp on this topic at the SuperOps Super Summit Virtual, and it is well worth watching.
This session, along with all the other Super Summit Virtual sessions, are now available to freely watch on demand.
#2 Huntress Managed SIEM
MSPs know that cybersecurity alerts can get a bit overwhelming. How do you filter the valuable alerts from the noise?
Well, cybersecurity specialists Huntress have announced a SIEM – Security Information and Event Management – solution for MSPs.
Huntress SIEM is a cybersecurity solution that provides real-time analysis of the security alerts that are generated by applications and network hardware. Huntress’ 24×7 security analysts and Smart Filtering technology then streamline the SIEM lifecycle so that MSPs are presented with vital security data, so that you get a transparent, predictable cost environment to detect and respond to potential security threats.
#3 Recommended Books for MSPs
A book I’d highly recommend to anyone pursuing a career in Managed Services is The Tech Nerds’ Guide to Career Success: Seven Proven Lessons to Unlock Your Growth in an IT Services Company by Dan Adams.
Written as a story-form business parable, as well as being useful for IT professionals, I’d suggest this book for any MSP business owners who want to help their staff.
#4 Ireland’s Datacentres Overtake Electricity Use of All Urban Homes Combined
Sobering news that Ireland’s datacentres have now overtaken the electricity use of all urban homes combined.
As well as the environmental impact, we need to be aware that electricity is a potential limiting factor in the growth of AI.
#5 Pax8 Beyond EMEA 2024
The agenda and keynote speaker for Pax8 Beyond EMEA in Berlin have both been announced.
Taking place in Berlin, Germany on October 13-15th 2024, Pax8 Beyond EMEA is expected to draw over 500 IT service providers, 40 vendors and leading channel experts from across the community.
And the event will be headlined by none other than former Olympic and World Champion athlete, Carl Lewis!
Tickets are still available, and I hope to see you in Berlin!
Tubbservatory Round-Up #33: September – Week 2
#1 MSP Outsourcing: The Buyer’s Guide
It’s no secret that I’m a huge advocate for Managed Service Providers focusing on their core competencies and embracing strategic alliances with other technology companies, but where does an MSP begin when it comes to outsourcing?
Well, Uptime have released The MSP Outsourcing Buyer’s Guide.
The guide offers a step-by-step approach to navigating the outsourcing process, helping your MSP avoid common pitfalls and ensuring a successful partnership that aligns with your IT businesses goals.
This guide is now available as a free download.
#2 Is Your Organisation Ready for Copilot for Microsoft 365?
Now, is your MSP Ready for Copilot for Microsoft 365?
Copilot for Microsoft 365 is set to revolutionise daily tasks by assisting with designing presentations, creating summaries, and drafting emails. By accessing documents, emails, and files in Microsoft 365 SharePoint and OneDrive, Copilot delivers personalised results.
In theory, it’s a dream come true; however, this convenience also poses a significant risk: sensitive data might be exposed to unauthorised users, causing major security concerns for MSPs.
Well, Cybersecurity experts Hornetsecurity have released a whitepaper guide on setting up Copilot for Microsoft 365 safely.
MSPs should download this guide to learn how to mitigate risks and ensure data remains secure.
#3 GFI Software appoints CoreTech to ‘energise’ UK Channel
News that GFI Software have appointed CoreTech to ‘energise’ their UK channel.
Doug Woodburn at IT Channel Oxygen reports that GFI has handed CoreTech control of around 150 of its UK resellers and MSPs amid a change in its local distribution strategy.
CoreTech’s Marino Vigliotti characterised the signing as “huge for CoreTech”.
#4 Revolutionise Your Marketing With AI – Unpacked and Explained
A podcast that has really caught my ear is AI in Marketing: Unpacked by Artificial Intelligence and Marketing expert, Mike Allton.
The podcast explores how to supercharge your marketing strategy with AI, and breaks down AI step-by-step and show you how real businesses are making it work.
Available now in all good podcast players.
#5 Sorry, Windows is Deleting Control Panel
It’s time to say goodbye to a friend, as Microsoft has decided to uninstall their premier settings app, the Control Panel.
Samtime says a few words about ControlPanel in his latest video.
Tubbservatory Round-Up #33: September – Week 3
#1 MSP Business Talk With Daniel Ekroth
We kick off this week with MSP Business Talk, a brand new video series for Managed Service Providers.
In this first episode, host Jules Lagae of Barracuda MSP speaks with Daniel Ekroth of TWO Stone IT about growing an MSP business.
Expect new MSP Business Talks regularly, so make sure to subscribe!
#2 We’re Not Machines, We’re Human Being
Next up, We’re Not Machines, We’re Human Beings.
I recently discussed my experiences as an MSP owner and my battle with clinical depression on the For The Health of IT podcast with host Diana Giles.
This is a very personal interview that I hope will help raise mental health awareness in the MSP industry.
#3 Ultimate Guide to MSP Onboarding: 10 Boosts to Drive Retention & Success
Now, onboarding new employees is a critical process for any organisation, but the stakes are particularly high for MSPs.
So, you’ll want to check out the Ultimate Guide to MSP Onboarding: 10 Boosts to Drive Retention & Success, from Jane Matthews at Wildcat Careers.
Matthews shares steps such as Pre-boarding: Laying the Groundwork for Success, Onboarding Day One, First Steps and More.
This guide is well worth reading.
#4 ChatGPT Empowered AI Voice Recorder
Next up, some technology I’m very excited about.
The Plaud Note is a ChatGPT-empowered AI voice recorder.
Plaud Note records meetings, calls, lectures, voice memos, trainings, and classes, automatically generating summaries, mind maps, and other useful information from the recordings.
I can see this little gadget being very useful for an MSP in client meetings, team meetings and other scenarios.
#5 The MSP Finance Team BTCC Brands Hatch 2024 Meetup
Racing fans will want to mark Friday, October 4th 2024 in their diary, as The MSP Finance Team will be hosting their Brands Hatch 2024 meetup!
Hosts Daniel Welling and Adam Morris are giving this opportunity for MSPs to learn and share with your fellow MSPs and have some fun at the same time!
Registration is now open!
Tubbservatory Round-Up #33: September – Week 4
#1 Support Clients 24/7 With an MSP Answering Service
Out of hours call coverage can be a challenge for Managed Service Providers, so a service that MSPs should be aware of is AnswerConnect.
AnswerConnect are an MSP-focused call answering service that offers 24/7 call coverage to answer calls, gather information, and then log tickets in your Helpdesk of choice, or transfer calls to your engineers.
Additionally, AnswerConnect offer an app, a portal, SMS and email integration to help you keep track of calls.
#2 PitchIT Battle Royale
If you missed the recent PitchIT Battle Royal, then you missed some of the top innovators in the Managed Service space!
Hosted by Sean Lardo of ConnectWise, and Matt Soloman of Channel Program, the Third Annual PitchIT Event showcased emerging MSP-focused solutions that will take centre stage at IT Nation Connect in November.
Which innovators were you impressed by this year? Leave a comment below and let us know.
#3 Podcasts Like Never Before
Talking of innovation, a cool new app I’ve started using is Overlap. Overlap is an AI-powered podcast assistant. Ask it about any topic or person, and it’ll give you a custom podcast playlist of clips relevant to what you asked for.
Overlap is currently only available for iOS.
#4 Smaller Businesses Are the Testbed for Malware – A Look at the Huntress Threat Report
Smaller businesses are the testbed for malware.
That’s what Jamie Levy, Director of Adversary Tactics from Huntress, shared in her recent podcast interview with MSP legend Karl Palachuk.
Levy discussed the 2024 Huntress Threat Report, and the report is definitely one for cybersecurity focused MSPs to check out.
#5 Rated a Top 50 Channel Conference
October 17th-18th is the date, and Irvine, California is the location for the Q4 SMB Tech Fest event.
Hosted by Dave Siebert, SMB TechFest is designed to offer expert topic speakers and products and solutions to put MSPs in the fast lane.
Tickets are now available!
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Links to the Resources Mentioned in this Round-Up
From Week 1
- Ai-driven Lead Generation and Growth Strategies for MSPs From Shane Gibson
- Huntress Managed SIEM
- Recommended Books for MSPs
- Ireland’s Datacentres Overtake Electricity Use of All Urban Homes Combined
- Pax8 Beyond EMEA 2024
Mentioned in Week 2
- MSP Outsourcing: The Buyer’s Guide
- Is Your Organisation Ready for Copilot for Microsoft 365?
- GFI Software appoints CoreTech to ‘energise’ UK Channel
- Revolutionise Your Marketing With AI – Unpacked and Explained
- Sorry, Windows is Deleting Control Panel
Week 3
- MSP Business Talk With Daniel Ekroth
- We’re Not Machines, We’re Human Being
- Ultimate Guide to MSP Onboarding: 10 Boosts to Drive Retention & Success
- ChatGPT Empowered AI Voice Recorder
- The MSP Finance Team BTCC Brands Hatch 2024 Meetup
And Week 4
- Support Clients 24/7 With an MSP Answering Service
- PitchIT Battle Royale
- Podcasts Like Never Before
- Smaller Businesses Are the Testbed for Malware – A Look at the Huntress Threat Report
- Rated a Top 50 Channel Conference
How You Can Help
As we wrap up Tubbservatory Round-Up #33, let’s get ready for October!
Got something great to share? Whether it’s a handy tool, a standout article, or a clever tip, drop it in the comments below. Let’s keep the knowledge flowing—your input is priceless!
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